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	<title>sinceWEN - by Kristy Wen &#187; Skittles</title>
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		<title>Skittles + Twitter = ?</title>
		<link>http://sincewen.com/skittles-twitter/</link>
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		<pubDate>Tue, 10 Mar 2009 07:54:58 +0000</pubDate>
		<dc:creator>Kristy Wen</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Skittles]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://sincewen.com/?p=66</guid>
		<description><![CDATA[So apparently, Skittles has changed its homepage into a social media portal. I think the concept is pretty cool, though I&#8217;m not a fan of the execution. When I went to the actual website, I actually hit backspace to go back to the Google search results, because I thought I had clicked on the Wikipedia [...]]]></description>
			<content:encoded><![CDATA[<p>So apparently, <a href="http://www.businessweek.com/managing/content/mar2009/ca2009038_020385.htm">Skittles has changed its homepage into a social media portal</a>. I think the concept is pretty cool, though I&#8217;m not a fan of the execution. When I went to the actual website, I actually hit backspace to go back to the Google search results, because I thought I had clicked on the Wikipedia link for Skittles. Maybe it&#8217;s not that confusing- it could be the sleep deprivation kicking in , hah. Also, I personally don&#8217;t like the floaty widget windows because they feel like they&#8217;re in the way of the overall layout and design. Although in this case, one could say the widget is the only part of the website that&#8217;s really &#8220;designed&#8221;. </p>
<p>Lol @ the fact that people posted profane tweets once they found out Skittles had the Twitter search feed on its front page. Gotta love the internet &lt;3</p>
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